NIKI
NIKI

Indonesian vocalist, songwriter, multi-instrumentalist and producer Nicole “NIKI” Zefanya, 20, releases “Lose”, the third single off her forthcoming debut full-length album “MOONCHILD” via 88rising. The album will be distributed by 12Tone Music.

“Lose” takes listeners into Phase 2 of the album’s sonic allegory. The single tells the story of NIKI’s turbulent relationship with her creator The Moon and their mystical connection and strong emotional bond that make the separation between them a difficult battle.

Through “Lose,” listeners experience NIKI’s battle betrayal as she ultimately loses her light as she faces tension for The Moon, a representation of her heritage and homeland. To complement the single, she has also dropped the music video for the song on August 13, 2020.

Directed by Tom Teller, the music video highlights NIKI in a physical conflict with her shadow, which symbolizes The Moon. She said “Lose” is “an intimate ballad chronicling the internal dialogue that ensues when one hits a tipping point in a tumultuous relationship.”

“We did it in one take, just me and the piano in a room,” NIKI continued. “Here we see Moonchild speaking to her guardian, The Moon, in a vulnerable moment of betrayal.”

With 10 songs, “MOONCHILD” is an ambitious concept album that traces NIKI’s own journey while tackling universal themes of identity and empowerment. A sonic allegory, the album illuminates the linear path of youthful exploration through three lunar phases namely crescent moon (innocence, curiosity, embarking), half-moon/eclipse (loss of hope, disillusionment) and full moon (self-discovery, strength).

“MOONCHILD” itself offers an exploration, infusing its triptych song structure with eclectic styles, R&B, pop, urban, punk and country, from stripped-down piano ballads to lushly orchestrated anthems.  A full two years in the making, the album has brought NIKI together with such collaborators as producer/writer Jacob Ray, the producer collective Bekon & the Donuts (Kendrick Lamar, SZA) and Montreal producer Pomo (Anderson .Paak, Mac Miller), who is credited with additional production on “Selene”.

Stream/download “Lose” here

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